30 Quick Tips for Marketing Your Business Offline (Marketing Matters) (Kindle Edition)

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30 Quick Tips for Marketing Your Business Offline (Marketing Matters) (Kindle Edition)
By Evelyn Trimborn

New!: $3.97 (as of 01/22/2013 02:28 PST)
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Customer tags: entrepreneurship(3), small business(2), offline marketing(2), how to make money(2), make money at home(2), home based business(2), work at home(2), internet business, online marketing, rmarketing

**Mastering online marketing and making more money has never been easier, thanks to the Marketing Matters series.**

The Internet has created vast opportunities for doing business all over the globe. Modern marketers need to master a variety of media—from social media, to Pay Per Click (PPC), Search Engine Optimization (SEO), Article Marketing and more.

It can be difficult to get your online marketing message seen and heard when so many marketers are seeking to do the same. So why not step away from the crowd and try marketing your business OFFLINE?

In this guide to marketing your business offline, you will learn:

+30 tried and tested ways to get your online business noticed;
+How to drive users online;
+How to to measure the success of your offline marketing campaigns
+How to avoid the 5 most common--and most FATAL--offline marketing mistakes.

PLUS:

+The most compelling reasons to consider marketing offline
+The essential elements needed for a successful landing page for high conversions
+Email marketing integration tips
+How to develop each offline campaign
+A detailed case study of one offline campaign for you to adapt for your own use to suit your own business niche and business model.

You will also learn:
+How to analyze your data effectively
+How to perform structured tracking and testing of your results
+A checklist to help you launch each of your new offline promotions.

This guide takes the guess-work out of your offline marketing plan, to increase your online money-making potential. Download this guide instantly now, and start boosting your profits today.
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TABLE OF CONTENTS
INTRODUCTION
CHAPTER 1: GETTING STARTED: PREPARATION IS KEY
CHAPTER 2: ESSENTIAL ELEMENTS FOR A GREAT LANDING PAGE
CHAPTER 3: TRACKING AND TESTING METHODS
CHAPTER 4: TIPS 1 THROUGH 30
CHAPTER 5: FREE BONUS: TIP 31
CHAPTER 6: HOW TO BE CREATIVE WITH YOUR OFFLINE MARKETING EFFORTS
CHAPTER 7: A SUCCESSFUL OFFLINE MARKETING CASE STUDY
CHAPTER 8: ANALYSIS OF THE CASE STUDY
CHAPTER 9: DEVELOPING YOUR OWN OFFLINE CAMPAIGNS
CHAPTER 10: THE FIVE MOST COMMON OFFLINE PROMOTION MISTAKES AND HOW TO AVOID THEM
CONCLUSION
RESOURCES
APPENDIX 1: MORE ON TRACKING AND TESTING
APPENDIX 2: ESSENTIALS WHEN SETTING UP GOOGLE ANALYTICS
APPENDIX 3: CHECKLIST FOR YOUR PROMOTIONS
FREE BOOK AND NEWSLETTER OFFER

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Word Count = 11,780

AUDIENCE:
Internet marketers
Affiliate marketers
Online business owners

who are all looking for new prospective customers and more traffic to their site.
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ABOUT THE AUTHORS
Joan Mullally and Evelyn Trimborn are the co-founders of the Marketing Matters series for Eternal Spiral Books and the author of more than four dozen marketing and small business titles. They have worked online in marketing, traditional, and digital publishing for nearly 20 years.

• Rank: #787204 in eBooks
• Published on: 2012-01-11
• Released on: 2012-01-11
• Format: Kindle eBook
• Number of items: 1